“OUR PASSION FOR DANCE IS THE KEY TO MAKE HIGHT QUALITY SHOES. WE ARE ARTISANS WITH A PASSION FOR EXCELLENCE”
Located in the hearth of the shoe-making area of Marche, in the industrious environment of the family owned workshops, thanks to the ability of master artisans, the company makes its way into the shoe business.
The hard work and commitment of four generations of footwear artisans finally comes to a turning point. It is the year 2006 when the ambitious project of ROSSO LATINO takes shape from the enthusiasm and passion of Maria Cristina and Marco Cipolletti for the dance world.
Why ROSSO LATINO??
Because ROSSO – that means red – is the color that best can express the passion and pleasure for life that the latin world represents. ROSSO LATINO becomes then the symbol that reflects a way of life. The encounter with celeb dancer Nathalia Titova gives the company the opportunity to focus on the design of technical footwear for professional dancers.
One year later, the aknowledgment for quality comes from the world of musicals, where ROSSO LATINO is in charge of several projects such as “Il Vizietto” with Cesare Bocci and Massimo Ghini and “Rugantino” with Enrico Montesano and Serena Autieri. Furhter aknowledgement comes from many popular Italian TV shows of RAI and MEDIASET networks such as Ballando con le Stelle, Amici, Zelig Circus and many others..
The entrepreneurs
Maria Cristina manages the day-to-day operations of the company and is in charge for the style and research of new materials, keeping up with the latest fashion trends, always trying to combine them with the technical requirements of professional dance shoes. She is also in charge of sales, keeping up with dancers and costume makers from theaters and TV shows.
Marco is in charge for the entire production line, keeping close contact with the labour and constantly monitoring the quality of the product.
The company
The exponential growth of the brand did not change the family structure of the company. As the true mission of the artisan says, employees are involved in the full working process and touch the fruit of their work with their own hands.